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Top 10 Business For Nigerians In Diaspora

If you live outside Nigeria these may interest you so much. Every Nigerian living abroad wants to invest back home. So, I have packaged the best 10 businesses Nigerians in Diaspora can start while living abroad.

Yes, I have carefully looked into how some of these businesses can be done without constant supervision. For those living abroad, you may have experienced how family members or friends squander investment you put them over to manage for you.

So, I’m not going to put you in that situation at all. These businesses are carefully chosen for Nigerians in Diaspora. You can monitor them successfully while still at your based abroad.

How To Start Business As A Nigerian In Diaspora

That you are living abroad doesn’t mean you can’t invest and make extra income in Nigeria. Most of you can’t even return home because you may not be able to finance your trip back to base. But now, I’m showing how you can ensure you live abroad and still make money at home.

The exchange rate is highest in history now. Don’t think it’s ever going to go down. This is your opportunity to earn little abroad and invest better here taking advantage of the high exchange rate.

According to a PWC document, Nigerians in Diaspora would send a total of US$25.5bn, US$29.8bn and US$34.8bn in 2019, 2021 and 2023 respectively. That’s huge money coming back home. And with CBN new policy on forex transaction for Diaspora remittances, you can be sure your money exchange rate is fine.

So, you have the money, it’s time to plan how to invest it securely back home. I’m also going to discourage you from doing investments through family and friends, unless they have experience in investment. Stop giving your money to people who are in financial needs or lack requirement investment experience.

Steps To Create A Diaspora Business

As you plan to invest back home, don’t do it ignorantly. Don’t jump on any offer that looks good. While every business is good enough, there is always secrets how each business works successfully.

Do not neglect the services of experts. Pay good money to get the best guide when starting your business. It’s worth every penny than losing millions in investment. You know the value of using consultants abroad, don’t come back home and be trying to get free information. You are only preparing to invest your money with less professional help. That’s failure in disguise.

I have put together some steps to guide you. Take them seriously, avoid trying to cut corners or do over-sabi.

  • Do Your Research
  • Hire A Consultant to help out
  • Write A Business Plan
  • Plan Your Finances
  • Choose A Business Structure
  • Pick And Register Your Business Name
  • Get Licence And Permits
  • Choose Your Accounting System
  • Setup Your Business Location
  • Get Your Team Ready
  • Promote Your Startup Business

How Nigerians In Diaspora Business Works

I want to assume that you will still live abroad but be operating your business in Nigeria. So, I will devise you that you consider the business ideas carefully and select only what is applicable and suitable for you to do from abroad.

The reason for these Diaspora Business Ideas is to help Nigerians in Diaspora to invest back home in Nigeria without returning to help run or manage the business. The ideas advanced in this article are practically businesses that can be better managed or have the Diaspora investor control important aspect of the business from their base.

Another reason is to get you involved in the daily operation of the business. For example, operating a gas plant may look like something you can’t manage remotely. But being the one to handle the purchase of the gas whenever you need supply helps you control sales as well.

List Of Diaspora Business Ideas

Below is the list of carefully selected businesses you can do as a Nigerian in Diaspora. Make no mistakes, don’t go into any of these business unless you have better information to guide you or hire the services of an expert.

  1. Bitcoin Exchange Business
  2. LPG Gas Plant Refill Business
  3. Built To Rent Real Estate
  4. Build To Sell Rea Estate
  5. Car Wash Business
  6. eCommerce Business
  7. Product Supply Business
  8. Hair Barbing Salon Hub
  9. Fashion Design Business Hub
  10. IT Engineering Business Hub

Bitcoin Exchange Business

Bitcoin is becoming popular in Nigeria now but every transaction is done from sites domicile abroad. Nigerians in Diaspora can tap into this huge potential to provide a trusted exchange for Nigeria on Bitcoin and other virtual currencies.

This business is practically online. That gives you the advantage to operate it from your based abroad.

LPG Gas Plant Refill Business

If you are looking to get into a multimillion naira investment with guaranteed success in Nigeria, here’s one you can do now. Nigeria has huge untapped potential for cooking gas. I have written several articles on the potentials and guide on how to setup profitable cooking gas plant anywhere in Nigeria.

However, I also strongly recommend that hire a gas consultant. Doing business blindly is the cause of most business failures. There are basic principles that must be followed during startup and if you miss those basics the possibility of the business failure could be higher.

Since the business deals with specific volume and measurements, you can control gas supply from your based, while monitoring daily sales lodgments through your online banking.

Built To Rent Real Estate

This one is not new to Nigerians in Diaspora. It’s been done over the years. I’m only going to add a twist to it to adopt it properly for Nigerians in Diaspora best interest. One other thing that I advocating for Nigerians in Diaspora to do when investing in build to rent business is to develop rental spaces that’s irresistible to the target market.

As a Diaspora investor, creating a little rental app could give you the power of your tenancy agreements and renewal dates. That way you can monitor and know exactly when rents are due, whose rent was due, how much are expected and which tenants have defaulted in their payment.

Instead of giving your building to your family members to manage, get a real estate lawyer to manage your buildings.

Build To Sell Real Estate

Still on real estate business that Nigerians in Diaspora can invest into without running risks of family interference and liabilities. You can build to sell properties. You can build apartments to sell. It’s just the usual but having your own special designs.

Car Wash Business

Car wash is a very lucrative business if done well. Although, the challenge is usually managing it properly with people being in control while you are based abroad. But a friend of mine shared with me his secret of running his multiple car wash business.

You don’t even need to return from the Diaspora to run your car wash business. Nobody does that, believe me. I have explained the new management secret for car wash business. It works for anyone whether you live in Nigeria or abroad. You can’t wait to read more about that HERE.

eCommerce Business

The current eCommerce business in Nigeria needs more investors. The Nigerian market is in dire need of quality and trusted products. Nigerians in Diaspora have access to these foreign goods that would sell in Nigeria.

There’s a huge market for demand for quality products. You can create an eCommerce DropShipping store to sell anything from overseas, from diapers, soap, creams, etc. All you need is to offer it in bulk purchase to make the offer what the shipping cost. Then, you arrange local delivery partnership.

If this is done better it will be a huge market for basic foreign goods.

Product Supply Business

This one is similar to the Diaspora eCommerce business. The only difference is that it might not be online based. You just find potential bulk buyers of any quality product abroad and supply it. My cousin brings foreign version of some popular soaps in Nigeria.

As long as people can trust your source that’s it quality and foreign you have a business.

Hair Barbing Salon Hub

Now, let me come back to fully home grown option again. This time, it’s not just an ordinary salon. You are not starting a salon business. You are going to rent big shop in a major location in the city, build a standard salon and rent out either the entire salon or per space or seat, as the case maybe.

You are collecting rent as a landlord, while the head dressers and barbers are your tenants. You don’t have to worry about how many hair done per day. You just calculate rent per day.

Fashion Design Business Hub

This fashion Hub works the same way with salon Hub. It’s just for the fashion designers. You also build a well equipped fashion hub with all the fashion machines required to start a cloth and finish it in the Hub without going outside to get any extra help.

IT Engineering Business Hub

This IT Hub is slightly different but works in similar way with all the other hubs. n IT Hub now is mostly targeted at the highly demand handset market. There’s huge demand for handset repairs.

An IT Hub can have its own service parts store and rent out space to technicians who does the phone repairs. That way, you earn money from the space rent and also from parts sold.

Conclusion

Nigerians in Diaspora has suffered so much loses trying to invest back home. They either fall into the hands of family members or trusted friends, who only aim is to extort money from their Diaspora relatives.

It has helped build discouragement and cold feet among Diaspora Nigerians who would have been a large source of direct foreign investment into Nigeria. Most Nigerians in Diaspora has resorted to waiting till when they are ready to return back to Nigeria to fully setup and manage their businesses themselves.

But, I’m not even the only one who feels Diaspora Nigerians shouldn’t relent in trying to build multiply source of income back home while still living abroad. I have also stumbled on a website (HELPMEWAKA.COM) that helps Nigerians in Diaspora to do anything they want to do back home without using their family members.

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How to Start A Company with Zero Capital In 2021

This year, unemployment in Nigeria has surged again. Due to the pandemic, many residents have been deprived of their usual sources of income. Losing your job is a nightmare, but there are still ways to become self-employed, even with very little or no investment. I’m going to show you how you can start a company with zero capital.

These ideas can help you succeed despite the saddening turn of economic events. Discover five occupations that pay enough to cover typical expenses and make savings at the same time. You can earn money in one of the following ways.

1. Website Design

You can start a company to create websites, using free online courses to acquire web design skills. In this realm, practice makes perfect, so all you really need is a good eye and perseverance. Instead of spending hours on social media, do something that will pay off in the long term. Then, you may spread the word among your friends, place ads on social media, and gradually grow your clientele along with your portfolio.

2. Fitness Training

Being fit is trendy, so why not leverage this trend? People are still crazy about six-packs and athletic figures. Education is also accessible through the Internet. Begin by toning your own body and offer services to other people. Many Nigerians would like to train, but they have no time to visit the gym or no discipline to work out at home. With home services, you will grow your network quickly, as people will be referring you to their friends.

You can also become a fitness blogger on Instagram and make videos for YouTube. This opens up a world of opportunities in terms of advertising. First, if you have many followers, brands will reach out to you with paid promotion offers. Secondly, you may join the YouTube partner program and to get money for every thousand views. Thirdly, you may open side businesses like the production of sportswear. Overall, if you start small and work hard, there are many possible money flow directions.

3. Online Trading

This year, the popularity of trading online has soared. Skilled traders can make money wherever they are using computers or mobile devices. In 2019, Nigeria had the second-largest volume of FX trading on the continent. Now, it is poised to surpass South Africa. Education is free, and global brokers register demo accounts for risk-free practice on terminals like MetaTrader 4.

The idea of trading in the largest financial markets may sound daunting, but most instruments follow the same logic. Your goal is to buy low and sell high. All operations, from initial analysis to trading and withdrawal of funds are done online. All you need is the right software, reliable brokerage, knowledge, and a sound plan.

Entry into the live market is more affordable than ever, and you may open an account with just two thousand nairas (or $10). Forextime offers accounts denominated in the Nigerian currency, so you will save on conversion fees. Discover what is copy trading and delegate decision-making to professionals.

Start with currency pairs like USD/ZAR or EUR/USD. Subsequently, you will add more assets, which boosts profit and lowers overall risks. Beyond Forex trading, there are precious metals, stocks, and assorted derivatives. CFDs allow holders to profit from changes in different markets without owning any physical assets. There are CFDs on stocks, commodities like oil, market indices like FTSE 100, Bitcoin, and other cryptocurrencies, etc.

4. Private Tutoring

Is there a subject you know really well? Why not monetize your knowledge by teaching others? Young students and kids are not the only audiences. Adult schooling is also in demand, as there are older people who have not studied before due to a lack of time or opportunities. The third avenue is preparation for important exams like WAEC, NECO, GCE, and JAMB.

2020 has changed the education industry as distant learning is the new norm. This means you may not even need to leave your home to work. Register on tutoring platforms and conduct online webinars for groups or one-on-ones. Alternatively, you may build your own brand on social media and get clients from there.

5. Freelance Writing

The written word is still in great demand. You may become a copywriter and create marketing materials for companies, as the Internet is the main conduit for advertising today. Alternatively, you start your own blog and monetize it through Google AdSense. Finally, you can become a proofreader and check other people’s work without the need to write anything new.

Look Beyond the Familiar

Despite its rampant unemployment, Nigeria offers many opportunities for those who want to start their business. These five ideas require little or no capital, and education is free. Build your own brand, and it will help you earn money for years to come.

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How To Start Retail Cosmetics Shop

If you want to start a retail cosmetics shop this year, this could be your best chance of learning very insightful secrets of starting a cosmetics shop. This guide is written to help you from scratch.

I will also answer the most common questions anyone who desire to setup a retail cosmetics shops would ask. Like, is this business profitable? What does it cost to start a retail cosmetics shop? Where can one buy cosmetics at bulk prices for a retail shop?

I have provided you with the right answers and the best advise you can follow to achieve success. As a consultant, I’m also available for enquiries if you have questions. But also know that some enquiries may attract consultation fee – just tokens to help me help you better.

How Retail Cosmetics Shop Works

A retail cosmetics shop is the last line of the cosmetics business before the products ends up in the hands of the end users. There are different lines of action in cosmetics business, from manufacturers, importers, distributors, wholesalers, to retailers. The retail shops is the end-point for cosmetics products.

In a nutshell, a retail cosmetics shop buys products at a hugely discounted price from either the manufacturers, importers, distributors, or wholesalers and sell at retail prices to end users.

Apart from retailing cosmetics products, a retailer should have a better understanding of both the products and the needs of the consumers. That way you can prescribe the right cosmetics to help your customers solve their beauty problems.

Is Cosmetics Shop Profitable?

The first question you must find answer to when starting a retail cosmetics shop is how profitable can the business be? And also how you can make it profitable for yourself. It’s one thing to know if a business is profitable, which in most case is usually the situation. Like, every business is profitable, but a business may not be profitable for someone for some reasons.

So, finding how to make the business profitable for you, should be the right question that you must find answers to. That is one of the things I have provided you answers within this guide.

Cosmetics business is profitable generally. How profitable it can be for you depends largely on certain factors, your location, target market, product efficacy, and price point. The best way to understand the profit potential of retail cosmetics shop is the markup, which is between 30 percent to 300 percent. I will explain it well in my conclusion. Now, let’s finish with the steps first.

Be An Apprentice For Few Months

Make no mistakes, what you know about cosmetics business will be the only reason you will start off successfully or not. And it’s not this article that will teach you that. What you will get from here is the know-how, but it won’t be dealing with the current market realities of the business at the time you are setting up your retail cosmetics shop.

So, I recommend you become an apprentice to another retail cosmetics shop to learn more about the business, especially regarding the location you want to start the business. What you will learn as an apprentice will help you understand the business dynamics much better.

You may need to pay to become an apprentice for just a few months, like 3 to 6 months period. But know that the mentor may not want to teach you everything he or she knows about the business. Be smart to learn even when no one is teaching you. Also be aware that most of what you learn as an apprentice is based on what you saw or experienced. Take note of these two events as you learn.

Make A List Of Suppliers

While you are learning as an apprentice, one of the things you must endeavor to do is find where your boss is buying cosmetics products from. These contacts would help you when you want to start. It will also help you to learn how much your boss buys and how much he’s selling to make profit. It gives you an idea of the profitability of the business based on markup.

Your boss may not want to give you these contacts, but pay attention to details, listen in into phone calls when he is ordering or enquiring from suppliers. Ask others who are in the business to know where they buy from too. And visits some of the markets listed in this articles to meet with suppliers.

Write A Business Plan

Now that you have undergone apprentice for some months, you should have a grasp of how this business works and how you can make your cosmetics shop profitable. So, it’s time to write how you want to do your business differently.

Your business plan should address important aspects of your retail cosmetics shop. It should help you articulate the types of cosmetics you want to retail, who your target customers should be, where to locate your shop, how much you require to get started, what your retail prices should be like, how you intend to market your products, etcetera.

Pick Your Niche

If you have decided almost everything in your business plan, it’s time to take the plunge. Define your cosmetics shop niche. As a startup, don’t make business complicated for you. Pick a niche to start and add more as your grow, or as market demands.

For example, you can choose to start with a particular brand or with just creams and soaps, or with perfumes, or makeup kits, etcetera. Start with the one you know and understand the most. Once you are in the business you will learn more and be able to move to what sells the most for you.

Plan Your Setup Cost

Your setup cost is a product of your plan. This cost is personal to you. You must put it together. Nobody knows what you want to do more than yourself. But this is how I can help you know what your setup cost should be.

Start by inquiring on the cost of shops in your target location. That’s your first cost. Write it down as cost one.

Also, you should have made a list of cosmetics products, based on the products that are either selling more during your apprentice days or have better market potentials. In your list you should have both their retail prices and cost prices. Add carton orders to each product to get the total. And that’s your second important cost.

Other things you need to put into your cost consideration includes:

  • Interior decor cost
  • Power supply generator cost
  • Marketing and advertisements cost
  • Staff requirement cost

These things you can find out and at a cost prevalent at the time of starting your retail cosmetics shop.

Find A Shop

Once all the cost have been put together. You know what all that’s required would cost, it’s time to start implementing each of them. The first step here is finding a shop in the target location defined in your business plan.

Your shop will be where most of the sales take place. Retail cosmetics shop is a location based business. So, the best location must be your goal when looking for a shop. Here are a few tips to help you pick the right location for your retail domestics shop.

  • Know your target customers too well
  • Pick a location that’s easily accessible to them
  • Pick a shop that’s visible from the road

Buy Products In Bulk

For a retail shop, you will be buying stocks in bulk to sell at a good profit margin. That means you should know the contacts of either the importers or wholesale distributors. These are suppliers to buy your cosmetics products from.

However, if you know the distributors in your city that might be helpful to save you cost and time, try to connect with them. If you did the apprentice I advised you to do, this would have been sorted out while you were an apprentice. If you didn’t, then you have to do it the hard way.

Trade fair complex in Lagos is a major business hub for cosmetics importers and wholesale distributors. You can start your search from there. Other major markets for cosmetics are Onitsha main market and Cemetry road in Aba. Suppliers abound in these markets.

Most Profitable Cosmetics Products

No matter what products you stock, there are those that would make you profit and there will be those who would just seat on your shelf and gather dust. Pick your products wisely.

During your apprentice, make the list of the best top 10 or 20 selling cosmetics in your target market. They should be among the products in your list for startup. It’s not the wisest decision but a good place to start.

Another thing to consider when buying cosmetics products is the product and the retail margin. It’s okay to just stock every well known products, but it’s smarter to pick some unknown products that can deliver on their promise. New products have higher profit potentials than already known products.

Marketing And Advertising

Sometimes it’s difficult to try promoting a retail cosmetics shop, if you sell the same products with other competing shops. But you should not discount advertising from your business. I built my retail cosmetics shop on Facebook advertising.

My secret is simple, I have a new cosmetics products, and I was also the distributor in the city. I leverage on it. Although, it wasn’t the idea from the beginning. My target customers, which are other retail shops were not patronizing me because the product was new. I had no choice than to try to sell directly to the end users.

Advertising worked best for me. From no sells I moved to 3 customers per day, and then 5 per day, until I started seeing much customers per day.

Don’t discount marketing and advertising. Find a way to leverage it for your retail cosmetics shop.

Conclusion

If you subscribed to apprentice you would be well informed about the profitability of retail cosmetics shop. When I started cosmetics, my best idea was to become a distributor for a cosmetics company in my city. But when I got one, I realized while I was making N1,000 per carton of cosmetics I sold, the retail shops were making as much as N20,000 from the same carton.

Although, it takes me little time to sell a carton, but until those retail shops sell off the carton they won’t be coming back for more. So, I wasn’t in a better position than them.

Also, your shop location is a major key. If you make this mistake, the business will struggle until it will eventually shut down.

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How To Start Bakery Business As A Beginner

If you want to setup a bakery business, even if you don’t know how to bake, here’s your step by step guide as a Beginner. In Nigeria, bread is one of the staple foods. That goes for all the bakery products. They are now staple in our lifestyle.

Sometimes the challenge is the thinking you should know how to bake before you can venture into bakery business. To start a bakery business, you only need to think like an investor. However, having the knowledge of baking is an advantage.

The market for bakery products is very huge and competitive as well. But you can choose to stand out with your own delicious recipes. Anyone can win in the bakery market. It’s not a first come takes all. A new entrant can sweep the entire market to its favour if you know what to do.

Understanding Bakery Business

Bakery business involves the production and sale of food made out of flour and prepared in an oven. These foods include bread, cake, pies, cookies, biscuits and pizza.

The bakery business is interesting. It involves a wide variety of products. Some bakery industries specialise in a collection of flour-based products while some only specialise in just one, for example, a bread bakery.

As a beginner, bakery business is lucrative and gives you a certain freedom to an extent to work from your home. If you’re a huge fan of baking and work-at-home jobs, you can start a bakery business at home even as an online business.

You can also transform your kitchen or garage to a mini bakery and shop with tables and chairs to accommodate those who want to sit and eat.

Tips On Setting Up Your Own Bakery

#1 – Get started with the kind of shop and business you want. Take your time with this. This step involves your view and the idea of your bakery. What does it look like in your head? Sketch it out.

  • Do you want to work from home?
  • Do you think a shop is the best for you?
  • What are your preferences?
  • What are your ideas?
  • How do you want your bakery business to be?
  • Answer these questions yourself to help you figure things out.

#2 – Make a plan, like every house before it’s built, and every business before it starts, a plan must be drawn. If you can do it yourself, get a business consultant to do it for you. Once you have figured out your strengths, weaknesses and preferences, write them down. Draw it out. More than keeping them in your head, it’s better to have a sketch on paper.

This plan should include your start-up cost, the amount needed to start your business. Also, include the specificities of your business. These include the products you’ll be making, their prices or price range of you don’t know it yet and all the equipment you need to start your business.

#3 – Map out your pricing plan. Formulate a plan you’ll use to figure out the price of each of your products. The factors to consider when choosing a price should include the time spent preparing the product, the price of ingredients, the time spent publicizing your business, and packaging.

Time is money. The time spent on a baked food or a batch of baked foods should be accounted for.

#4 – Find a space. Your space is your kitchen or garage if you’re working from home. If you would be owning a shop, be patient and be selective in your search for the perfect one. The right space should pay for itself overtime.

#5 – Marketing: Before you start baking, especially if you’re home-based, announce your business to the world. Or your community at least.

Use mouth to mouth and person to person mechanisms to inform people of your new bakery and the kind of goodies you make. Make sure you accompany your talk with beautiful pictures of your goods or printed flyers.

You can also spread the word via social media platforms like Facebook, Instagram and WhatsApp.. Send digital flyers to your friends, family and followers and make them send it to their friends and followers too. To further brand your bakery and increase your publicity, open social media accounts for your business.

#6 – Storage: A fridge or freezer is important in your bakery business. Baked products need to be preserved because they have a short lifespan which can only be extended by freezing them.

Buy the right cooling storage system. The regular home fridge may not be most ideal. But if that’s what you have , ensure it’s the type that has temperature control. Baked products have their proper cooling temperature for storage. Avoid letting them freeze above the required temperature.

Startup Cost And Requirements

The start-up cost of a bakery business is required to cover the necessary pieces of equipment, ingredients and the cost of a shop (if you would be getting one). The start-up cost depends on how large you’re starting. If it’s a small in-house business, it would cost less and the opposite for a larger business.

Pick your cost level based on the size of the bakery business you. If you are starting small, know what’s needed and invest only on such equipments for a small startup. You can upgrade as the business grows.

Types of Bakery Equipment

There are several pieces of equipment used in bakeries. The following are five classes of bakery equipment:

Cleaning Equipment: These includes equipment used to clean used and dirty equipment. Examples are dishwasher, soap and sponges.

Preparation Equipment: The equipment in this class are the ones implemented in the preparation of the baked goods. Examples are mixing bowls, cookie cutters, electric whisks, spatula and tables or boards for kneading.

Baking Equipment: This includes equipment used in the baking process. They include baking tins and trays.

Exhibition Equipment: These equipment are used to exhibit baked goods. They include display containers or boxes and display racks.

Storage Equipment: These are equipment used to store ingredients and baked products. They include freezers for perishable items and shelves for non-perishable ones.

Types of Bakery Products

The number of bakery products is inexhaustible. More new pastry ideas are being created everyday. You too can create yours. However, you can also explore some popular local pastries around the world and give your customers something new.

There are many types of bakery products but below are just a few popular ones.

  1. Bread
  2. Cakes
  3. Muffins
  4. Cookies
  5. Pizza
  6. Dessert
  7. Pastries
  8. Biscuits

Highest Demand Bakery Products

The bakery products with the highest demand are bread and cake. Bread is a popular choice of food eaten all over the world. Bread can be served in different ways and with a variety of accompaniments.

Cakes are consumed as desserts, breakfast and during celebrations. But depending on your target customers, the best products might not be bread or cake. For example, if your target customers are people planning events, pastries like small chops, buns and cakes may just be what is best offered to them.

You just have to identify your own best bakery products based on your target customers.

Challenges of Bakery Business

There are many challenges of bakery business, from setup cost to picking the right location, and creating the best user experience. But the top three challenges that stands out are about staffing, waste management and customers knowledge-base.

Getting The Right Staff:

The staff of a bakery is as important as that of any business. The staff is needed to serve customers, produce baked products and do deliveries. A bakery business with few staffs than needed would need to source for more.

Minimizing Waste:

Waste is one of the major challenges in a bakery business. Scrapings from cakes, leftover pastries and dough are some examples. To prevent wastage, cake scrapings can be sprinkled as toppings on cakes and the leftover dough can be collected and used to make an additional baked product or frozen for later.

Customers with little knowledge of gluten-free products:

This may come as a challenge to a bakery since most people wouldn’t buy what they know nothing about. This challenge can be curbed by letting the staff (waiters) briefly explain what it means to the customers.

Digital Marketing For Baked Products

It’s more easier to promote your bakery business using digital platforms. It creates even the best word of mouth of publicity that you need. Moreover, with location based advertising you can reach only those who are within reach to buy your bakery product.

You can find a lot of bakery marketing ideas online. Most bakery businesses explore the potentials of Instagram, Facebook and WhatsApp. You can also expand it with a website for quick ordering.

Selling baked products online makes it easier and faster for customers to make a choice of what they really want from the collection of finished bakery products you post online.

Conclusion

Starting a bakery business is profitable, interesting and satisfying. If baking is something you love to do, owning a bakery business means you get to do what you love every day.

However, whether you can bake or you just invest in bakery ideas, horn your skills well and create mouth-watering baked goods with varieties. Customers love to change their taste. Create bake products that doesn’t exist before.

Finally, don’t be afraid to venture into unknown territories of the baking world. You can create eating areas for customers who would love to just take a seat and enjoy some pastries and a chilled soft drink. You can’t go wrong with great ideas for your bakery business.

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How To Start A Successful Niche Blog In Nigeria

Do you want to start a blog? I would recommend you start a successful niche blog. In case you don’t fully know the benefits of a niche blog and how you can grow this type of blogs faster than general blogs, I will be showing you things you need to focus on more.

Starting a blog today is no longer an easy job as it was some decade ago. A lot of Nigerian bloggers are struggling with generating traffic for their blogs. The reason is not that blogging no longer works, but the game has changed. Even the SEO techniques has shifted from on-page to more of off-Page.

It takes a lot now to grow a blog. And the way search engines treat blogs now, it’s difficult for general blogs to grow their traffic faster than a niche blog would. That’s why it’s in your interest to narrow your niche and help Google understand your blog and help you grow faster.

There are many reasons you should start a niche blog instead of general blogs. I know most startup bloggers think that writing on every topic increases your traffic. That’s a farce.

Having a general content makes it difficult for Google to properly rank your site under one topic. It would rather treats each post as a single topic, reducing the impact each post could have on the entire blog, since the contents are not directly related. That affects the traffic you get from the search engine too.

I’m going to break it down for you, in a way you will understand and take advantage. Most importantly, I will also remove the fears many have in starting a blog. Yes, blogs are still the fastest way to gain online relevance, as social media networks are now censoring and reducing the reach of users posts.

What’s A Successful Niche Blog?

Niche blogs are specialized blogs that addresses only a particular niche. It’s like a question and answer approach. So, a niche is the problem you want to solve with your blog. This gives you advantage with search engines.

Your blog is easily categorized in search engines and that shoots it up through the page-rank faster than general blogs. Your blog is only competing with other blogs in the same niche, which is limited, and not with all the billion blogs on the internet.

Examples of a niche blog are too many to ignore them. There are countless niche blogs online that you won’t have a problem finding your kind of niche to learn what other Before have done.

And you can easily know what niche would flow with you by knowing what natural type of intelligence God gifted you with. If you have a hard time figuring it out, I recommend you read this: 9 Types Of Intelligence In Smart Entrepreneurs.

9 Types Of Intelligence – Infographic

How Niche Blogs Work In Practice

A niche blog is an information resource targeting at a particular audience with a focused need. It deals on a specific topic or content. Although, everybody has a different idea of what a niche should be, but that doesn’t change the fact that a niche is addressing a specific topic.

So, choosing the topic of your niche and focusing on that topic, by addressing every sub topic that exist in that niche is what makes a niche blog powerful. It’s like a compendium of specific information.

For example, football is a type of sports. It’s a niche in the sports arena. Doing a football blog is a niche. However, a football blog can also be a general blog when you now look at blogs that deals with only players transfer market, or fan clubs, or betting, etcetera.

Finding A Niche For Your Blog

In picking a niche for your blog, it’s not entirely a straightforward approach. Even after you select your niche, you still need to calculate the traffic volume, the revenue model and conversion funnel.

However, you don’t have to be a pro blogger to figure it all out. You can follow what existing blogs are doing well, and you will be just fine. The first step is in finding a profitable niche is finding your niche. It matters what you have enough motivation for.

Don’t do news blog if you don’t have the flare for news media. The same goes for gossip blog, etcetera. Remember, blogging is like teaching, you stay with the subject you are best at. That’s the only way you can create the best content and win the best endorsements from sites with higher domain authority.

Avoid trying to jump into niches that seemed to be attractive or profitable. The game of search engine traffic is changing everyday. It takes more efforts now to win in the online traffic war than was possible in the past.

Tips On Profitable Niche Blog?

To find a lucrative niche would largely depend on your target audience. The most profitable niche blog is that blog that provide answers to problems most people have in a way that’s helpful and easy to access to their benefits.

Nigeria is a complex online community. Most of what drives blog growth are freebie blogs. That’s why blogs like free music download sites are gaining momentum. But the real problem is also how to monetize them since bloggers don’t usually have copyright to those songs.

If you are to go by Google standard of a profitable niche, then you can just add problem with number of people who are looking for solutions online. Also know that it’s not every problem have large number of people looking for its solution online. But generally, any problem with large number of victims would make a profitable niche blog, and finding such problems won’t be difficult.

For a profitable niche blog, your concern should be to find the problem that the victims are capable of paying for solutions. Google search is built as a way for people to find solution or answer to their question. If your solution is worth money that’s a way to gauge the power of your content with search engine approval rating.

A comprehensive answers on a blog to a niche problem would get more searches than those in a general blog. You don’t need to start looking for a profitable blog in a niche you know nothing about. There are problems everywhere and you can find one that you are qualified to solve.

Focus On The Right SEO Techniques

In SEO, it’s a give and take kind of thing. You give the best solution and you get rewarded with more traffic. But there’s a lot that helps make that transaction possible. It’s not just about the best content wins. The battle is now beyond the cliche ‘content is king’.

That phrase ‘content is king’ is getting a new definition. Your blog also needs to be endorsed by top internet sites. Yet, it’s more so like how it operates in the real world. If you get endorsement from the big companies you can get virtually anything done in the business world. Google thinks that way with its search algorithm.

You can do your best in on-page SEO, but if your off page SEO sucks, you still can’t get much of a traffic from search engines. I made this mistake for over 2 years, working mostly to perfect my on-page SEO. But when traffic stagnates at the same level for more than one year, I knew something else has to be done. You don’t have to wait that long to find out the truth.

However, most of what you do to optimized for on-page SEO is now being done for you by Google algorithm. The search engine understands your content now more than even your keyword is trying to make it see. And because there are billions of other sites competing, Google pays more attention to site endorsed than your on page SEO.

How To Do Off Page SEO Right

The reason for off page SEO is to get the much needed endorsements from other sites. Think of it this way, that you have a book and CNN, BBC, Bloomberg, New York Times, etcetera are reviewing it on their networks. That’s a huge endorsement that your book is a best seller, and that would translates to more sales.

That’s pretty much what happens to your search traffic when big sites link back to you. Although, some are still thinking backlinks as in quantity. But Google values the site quality more than the number of backlinks you get from many sites. If you get more high quality backlinks that’s a huge win over your competitors. That’s how fast to get to the first page of Google ranking.

The theory of backlinks is based on MOZ domain authority ranking, which rate sites from zero (0) to hundred (100). The higher the number the more authority that domain commands. One backlinks from a site with DA 80 is more valuable to your site SEO than hundreds of backlinks from sites with DA 20.

How To Get High DA Backlinks

If you understand the power of backlinks, you will also know that it doesn’t come so easily. You are not going to get backlinks from sites like Amazon, CNN or New York Times just by asking. Don’t listen to the gurus. Those theories they preach doesn’t always apply to everyone.

Think of backlinks as a growth formula. If your site is still low in domain authority, start by attracting backlinks from site with much higher DA than yours. It’s a journey you are undertaking. So be patient to follow the routes.

Alternatively, don’t ignore this one as well, pay to get backlinks. I know it’s not something to say openly. But it’s a common thing happening online. People are selling backlinks. It’s a huge business. As Google tries to limit the use of paid backlinks, sellers are getting smarter and successful.

There are so many sellers on Fiverr where you can buy backlinks. Okay, don’t fret, follow this link to Fiverr site. I don’t recommend any other platform because it’s also so easy to get conned by spammers who sell bad backlinks.

Conclusion

Blogs don’t just grow online. It requires a lot of online traffic to grow. Unless you are willing to Invest enormously in advertising, then your best source of traffic is the search engines. To get search engines to trust you and send you traffic you have to play the search engine game.

While niche blog gets approval from search engines as authentic resource for that particular niche, you also need to prove that your blog overall content can be trusted. That’s why you need backlinks as online endorsement from high domain authority sites.

If you get things right fast enough, your blog grows. The idea that if you have many blog posts it’s faster way to grow traffic is not entirely true, but it does help. One blog post can get you more traffic if it has highest DA rating than all the entire traffic from Washington Post.

 

 

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